：《End of Twin-model Strategy: JV Automakers’ Final Self-rescue》

For years, Volkswagen has dominated China’s automotive market thanks to its partnership with FAW and SAIC, launching the twin-model strategy to ensure complete market coverage.

As a unique feature of the Chinese market, the twin-model strategy helped multinational carmakers balance their joint venture partners and quickly scale to compete with rivals.

However, with both local Chinese carmakers and the rise of new energy vehicles (NEVs) posing dual challenges, sales have dropped sharply. This internal friction from the twin-model strategy necessitates the merging of models and the integration of channels, a move already underway by Ford and Toyota.